Is New Zealand’s New Tourism Advert Sensible or Tone Deaf?

Miles Holden  / Pure New Zealand

New Zealand’s newest marketing campaign would not need vacationers to go to the identical locations and take social media influenced pictures. Miles Holden / Pure New Zealand

Skift Take: New Zealand's newest "touring below the social affect" marketing campaign may have been good, if it weren't so ill-timed. It's a privilege to be the primary to beat Covid, nevertheless it can be a blind spot.

— Lebawit Lily Girma

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